Although franchises account for only 8% of business outlets in the US, they contribute 41% of the total sales volume. This number is predicted to grow to 50% by 2007.
Why does a franchised business do so well?
Why Franchising Works
| • |
Less Risk |
| • |
Proven Concept |
| • |
Brand Name Recognition |
| • |
On-going Support Mentoring |
| • |
Group Purchasing Power |
| • |
Camaraderie, Without a Boss! |
| • |
On-going R&D |
| • |
Legal Compliance |
| • |
Co-op Advertising |
| • |
Site Selection & Marketing Help |
| • |
Best Practice Sharing |
| • |
Building Equity |
Perhaps you are thinking about buying an existing business? Think again...
Disadvantages of Existing Business
| • |
Higher cost than start-up |
| • |
Inherit image problems |
| • |
Current employees may not be suitable |
| • |
May need to modernize or upgrade |
| • |
Debt service you incur may strain profits |
| • |
Price may be to high for value |
| • |
Business may have already peaked |
| • |
Existing location may be inadequate |
| • |
New competition may be entering market |
| • |
ACCURACY OF P & L’s MAY BE IN QUESTION! |